Choosing a domain name for your plumbing business
A plain-English way to choose a domain name that customers can remember, trust and type without getting it wrong.
Marketing & SEO advice for plumbers
Getting found on Google, winning reviews, and what actually works for a plumbing business online. No jargon.
Featured · Local SEO
How to show the areas your plumbing business covers
Help customers check whether you can reach them, without claiming every town on the map or building thin location pages.
Website basics
Website basics
A quick accessibility check for a plumber's website
Five practical checks that make a plumbing website easier to use when someone needs to call or send an enquiry.
Website basics
Does a plumber's website need a cookie banner?
When a cookie banner is needed, when it is just clutter, and what a plumbing business should put in its privacy notice.
Google Business Profile
What photos should a plumber add to their Google Business Profile?
A simple job-photo routine for showing real plumbing work on Google without turning it into a marketing chore.
Conversion
A plumber's contact form that works on a phone
What to ask, what to leave out and how to make a plumbing enquiry easy to send from a phone.
SEO
How many keywords should a plumber's website target?
Forget chasing a huge keyword list. Give each useful page one clear job and cover the searches that belong with it.
Getting started
Why every plumber needs a website (even if you get work by word of mouth)
Word of mouth is brilliant — until it dries up. Here's why a simple website is the best insurance a plumbing business can have.
SEO
Local SEO for plumbers: what you can do yourself
Eight practical local SEO jobs a plumber can tackle without paying an agency.
Essentials
What every plumbing website should include
The handful of things that turn a visitor into a phone call — and the stuff you can skip.
Reviews
How to ask for Google reviews after a plumbing job
A simple, policy-safe way to ask every customer for a Google review after a plumbing job.
Marketing
Should a plumber have Facebook too?
Website or Facebook page? The honest answer for busy tradespeople.
Getting found
How to get your plumbing business on Google Maps — and turn searches into calls
Set up a Google Business Profile properly, avoid the mistakes that get it suspended, and make the listing useful to a customer who needs a plumber.
Content
What to put on your services page (and what to leave off)
List the jobs that pay, in the words your customers actually search for.